Sports stocks are the best way to invest in the games we love to play and watch. Then practice what you’ve learned with our free stock market simulation.
Sports Stocks Tips
Owning a sports club is way too expensive for most people, but if you still want to get a piece of the pie, try investing in these sports stocks. It may seem like these companies are swimming in money because professional athletes get multi-million dollar contracts and sports teams boast ridiculous valuations. But the reality is that just like any other company, the equipment makers, broadcasters and sponsors of professional sports face fierce competition. Here are some tips to keep in mind when investing in sport stocks:
Use Your Head
Sports fans can be a bit biased when it comes to evaluating the strength of a player or team. Just because a company is affiliated with your favorite player or team does not necessarily mean it’s a good investment. Doing research and making sure the company has good fundamentals is essential.
If you’re looking to really make money in the stock market, then instead you should focus on finding a service that has beat the market the last few years in a row. For example, there is one service whose stock picks consistently outperform the market. Check out the performance of this one: Motley Fool Review.
Know The Season
Some sports are played year-round, but are only popular at certain times of the year. Getting to know the schedule, especially when the playoffs take place can give you a leg up on the competition. For example, late fall or early winter might be a good time to look at an NBA stock, and around September might be a good time to look at an NFL stock. Contrarily, the off-season might be a good time to buy depending on sponsorship deals or player events.
Build Your Playbook
In sports, some plays succeed and others just don’t work out. Coaches create multiple plays to mitigate this risk and increase their chances of victory by not putting all their eggs in one basket. Investing works the same way. By diversifying your portfolio, if one of your stocks has a bad quarter you won’t go belly-up.
Sports Stocks
Here are your top picks for sports stocks according to the Motley Fool:
Symbol | Company |
---|---|
MTN | Vail Resorts Inc. |
CHDN | Churchill Downs Incorporated |
WWE | World Wrestling Entertainment Class A |
MSGS | Madison Square Garden Sports Corp. Class A |
MANU | Manchester United Ltd. Class A |
RCI | Rogers Communication Inc. |
LSXMA | Liberty Media Corporation Series A Liberty SiriusXM Common Stock |
The Best Stock Newsletters as of June 29, 2025
Ranking of Top Stock Newsletters Based on Last 3 Years of Stock Picks
We are paid subscribers to dozens of stock newsletters. We actively track every recommendation from all of these services, calculate performance, and share the results of the top performing stock newsletters whose subscriptions fees are under $500. The main metric to look for is "Excess Return" which is their return above that of the S&P500. So, based on last 3 years ending June 29, 2025:
Rank | Stock Newsletter | Stock Picks | Average Return | Excess Return | Percent Profitable | Max % Return |
---|---|---|---|---|---|---|
1. | ![]() Alpha Picks | 76 | 63% | 40% | 73% | 969% |
Summary: 2 picks/month based on Seeking Alpha's Quant Rating; Retail Price is $499/yr. See details in our Alpha Picks Review. | July, 2025 Promotion: Save $100 | |||||
2. | ![]() Moby.co | 308 | 43.3% | 12.3% | 74% | 1764% |
Summary: 60-150 stock picks per year, segmented by industry; Retail Price is $199/yr. Read our Moby Review. | July, 2025 Promotion:Next pick free! | |||||
3. | ![]() Stock Advisor | 72 | 41.2% | 6.9% | 78% | 258% |
Summary: 2 picks/month and 2 Best Buy Stocks lists focusing on high growth potential stocks over 5 years; Retail Price is $199/yr. Read our Motley Fool Review. | July, 2025 Promotion: Get $100 Off | |||||
4. | ![]() Value Investor | 39 | 17.5% | 6.1% | 38% | 410% |
Summary: 10-25 stock picks per year based on Zacks' Quant Rating; Retail Price is $495/yr. Read our Zacks Review. | July, 2025 PROMOTION:$1, then $495/yr | |||||
5. | ![]() Rule Breakers | 66 | 40.0% | 4.7% | 61% | 311% |
Summary: 2 picks/month focusing on disruptive technology and business models; Lifetime average return of 355% vs S&P500's 149% since 2005; Now part of Motley Fool Epic. Read our Motley Fool Epic Review. | Current Promotion: Save $200 | |||||
6. | ![]() TipRanks SmartInvestor | 121 | 10.6% | 3.7% | 55% | 340% |
Summary: About 1 pick/week focusing on short term trades; Lifetime average return of 355% vs S&P500's 149% since 2015. Retail Price is $379/yr. Read our TipRanks Review. | Current Promotion: Save $180 | |||||
7. | ![]() Action Alerts Plus | 394 | 20.0% | 3.4% | 57% | 220% |
Summary: 100-150 trades per year, lots of buying and selling and short term trades. Read our Jim Cramer Review. | Current Promotion: None | |||||
8. | ![]() Stock Advisor Canada | 36 | 32.3% | 0.5% | 69% | 378% |
Summary: 1 pick/month from the Toronto stock exchange; Retail Price is CD$199/yr. Read our Motley Fool Canada Stock Advisor Review. | July, 2025 Promotion: Save $100 | |||||
Top Ranking Stock Newsletters based on their last 3 years of stock picks' performance through May 31, 2025 as compared to S&P500. S&P500's return is based on average return of S&P500 from date each stock pick is released. NOTE: To get these results you must buy equal dollar amounts of each pick on the date the stock pick is released. Investor Business Daily Top 50 based on performance of FFTY ETF. |
We are experienced users of dozens of stock trading platforms. We stay up to date on these platforms' service offerings, subscription fees, trade commissions, and welcome bonuses. The brokerages listed below are for U.S.-based investors, and are ranked in order of overall value received after taking advantage of their sign-up and/or referral offers. $3 monthly 10k in assets Growth $3; + $9 Month Bronze $3; Silver $6; Gold $12 a monthThe Best U.S. Brokerages as of June 30, 2025
Ranking of Top U.S. Stock Brokerages Based on Fees, Features, and Sign-Up Bonuses
Rank
Brokerage
Fees
Features
Sign-Up Bonus
Read Our Review
1.
Robinhood
$0
✅ U.S. stocks, ETFs, options, and cryptos
✅ Now 23 million users
✅ Cash mgt account and credit card
Free stock up to $200 with new account, plus up to $1,500 more in free stock from referrals
Robinhood Review
2.
Moomoo
$0
✅ Free Level 2 Nasdaq quotes
✅ Access to U.S. and Hong Kong markets
✅ Educational tools60 free stocks with $5k deposit; or 25 free stocks with $2k deposit
Moomoo Review
3.
Interactive Brokers
$0
✅ Access 150+ global stock exchanges
✅ IBKR Lite & Pro tiers for all
✅ SmartRouting™ and deep analyticsRefer a Friend and Get $200
Interactive Brokers Review
4.
Robinhood Gold
$5
✅ 4% APY on cash
✅ 3% IRA match
✅ Level II data
✅ No interest on first $1,000 of margin Save with Annual Fee
Robinhood Gold Review
5.
M1 Finance
✅ Automated investing “Pies”
✅ Banking & low-interest loans
✅ No trading fees with scheduled trades$75-$500 Tiered Sign-up bonus
M1 Finance Review
6.
Webull
$0
✅ Extended-hours trading
✅ Great charts and screeners
✅ Commission-free options trading$10 and a 30-day complimentary subscription to Webull premium;
$200-$30,0000 Tiered Sign up bonusWebull Review
7.
Public
$0
✅ Fractional shares
✅ No payment for order flow model
✅ “Alpha” tool with earnings calls$100-$10,000 Tiered Cash Account Transfer Bonus
Public Review
8.
Composer
$32 a month
✅ Invest in automated strategies
✅ Build custom strategies easily
✅ IRAs$49 per successful referral with no limit on the number of referrals
Composer Review
9.
Stash
✅ Stock-Back® debit card rewards in fractional shares
✅ Auto-invest and budgeting tools
✅ Curated theme portfolios$5 when you invest $5
Stash Review
10.
Acorns
✅ Automated investing portfolios
✅ ESG curated portfolios
✅ Acorns Early Invest for Kids' AccountsGet a $20 bonus when you start saving & investing
Acorns Review
11.
Etoro
$0
✅ CopyTrading™ to follow top traders
✅ Trade U.S. stocks, ETFs, and crypto
✅ Trades with themed portfolios$10 Crypto Sign-Up Bonus
Etoro Review
12.
Cash App
$0
✅ U.S. stocks and bitcoin; $1 minimum
✅ Peer-to-peer payments
✅ Beginner-friendly financial ecosystemUp to $200 in free overdraft coverage and earn 4% on cash
Cash App Review
Fees, features, sign-up bonuses, and referral bonuses are accurate as of May 31, 2025. All information listed above is subject to change.