Sports Stocks: NBA, MLB, NHL, and NFL Stock

Sports stocks are the best way to invest in the games we love to play and watch. Then practice what you’ve learned with our free stock market simulation.

SPORTS STOCKS TIPS

Owning a sports club is way too expensive for most people, but if you still want to get a piece of the pie, try investing in these sports stocks. It may seem like these companies are swimming in money because professional athletes get multi-million dollar contracts and sports teams boast ridiculous valuations. But the reality is that just like any other company, the equipment makers, broadcasters and sponsors of professional sports face fierce competition. Here are some tips to keep in mind when investing in sport stocks:

Use Your Head

Sports fans can be a bit biased when it comes to evaluating the strength of a player or team. Just because a company is affiliated with your favorite player or team does not necessarily mean it’s a good investment. Doing research and making sure the company has good fundamentals is essential.

If you’re looking to really make money in the stock market, then instead you should focus on finding a service that has beat the market the last few years in a row.  For example, there is one service whose stock picks consistently outperform the market.  Check out the performance of this one: Motley Fool Review.

Know The Season

Some sports are played year-round, but are only popular at certain times of the year. Getting to know the schedule, especially when the playoffs take place can give you a leg up on the competition. For example, late fall or early winter might be a good time to look at an NBA stock, and around September might be a good time to look at an NFL stock. Contrarily, the off-season might be a good time to buy depending on sponsorship deals or player events.

Build Your Playbook

In sports, some plays succeed and others just don’t work out. Coaches create multiple plays to mitigate this risk and increase their chances of victory by not putting all their eggs in one basket. Investing works the same way. By diversifying your portfolio, if one of your stocks has a bad quarter you won’t go belly-up.

SPORTS STOCKS

Here are your top picks for sports stocks according to the Motley Fool:

Symbol Company
MTN Vail Resorts Inc.
CHDN Churchill Downs Incorporated
WWE World Wrestling Entertainment Class A
MSGS Madison Square Garden Sports Corp. Class A
MANU Manchester United Ltd. Class A
RCI Rogers Communication Inc.
LSXMA Liberty Media Corporation Series A Liberty SiriusXM Common Stock

The Best Stock Newsletters as of January 3, 2025

Ranking of Top Stock Newsletters Based on Last 3 Years of Stock Picks

We are paid subscribers to dozens of stock and option newsletters. We actively track every recommendation from all of these services, calculate performance, and share our results of the top performing stock newsletters whose subscriptions fees are under $500. The main metric to look for is "Excess Return" which is their return above that of the S&P500. So, based on January 3, 2025 prices:

RankStock NewsletterStock
Picks
Average
Return
S&P500
Return
Excess
Return
Percent
Profitable
Max %
Return
Min %
Return
1.Seeking Alpha logo
Alpha Picks
6471.7%23.9%47.8%77%969%-47%
Summary: 2 picks/month based on Seeking Alpha's Quant Rating; Retail Price is $499/yr. See details in our Alpha Picks Review.MARCH PROMOTION:
Save $50
2.Zacks logo tiny
Value Investor
3926.8%13.9%12.8%51%494%-41%
Summary: 10-25 stock picks per year based on Zacks' Quant Rating; Retail Price is $495/yr. Read our Zacks Review.MARCH PROMOTION:$1, then $495/yr
3.Zacks logo tiny
Top 10
3321.2%8.4%12.8%52%170%-56%
Summary: 10 stock picks released on January 1st of each year based on Zacks' Quant Rating & maybe 1 or 2 changes a year; Retail Price is $495/yr. Read our Zacks Review.MARCH PROMOTION:$1, then $495/yr
4.Moby logo tiny
Moby.co
31142.1%31.4%10.7%74%1030%-95%
Summary: 60-150 stock picks per year, segmented by industry; Retail Price is $199/yr. Read our Moby Review.MARCH PROMOTION:Get 1 pick free!
5.Motley Fool logo
Stock Advisor Canada
3631.8%25.3%6.5%81%216%-68%
Summary: 1 pick/month from the Toronto stock exchange; Retail Price is CD$199/yr. Read our Motley Fool Canada Stock Advisor Review.MARCH Promotion: Get $100 Coupon
6.Motley Fool logo
Hidden Gems
7638.1%32.9%5.2%71%258%-100%
Summary: Sold as part of Epic service that includes Hidden Gems, Stock Advisor, Rule Breakers; 5 picks/month; Retail Price is $499/yr.
Read our Epic Review.
MARCH Promotion: Get $200 Coupon
7.TheStreet logo
Action Alerts Plus
37820.8%16.7%4.1%56%220%-77%
Summary: 2100-150 trades per year, lots of buying and selling and short term trades. Read our Jim Cramer Review.Current Promotion: None
8.TipRanks logo
TipRanks SmartInvestor
12410.3%7.2%3.1%60%269%-48%
Summary: About 1 pick/week focusing on short term trades; Lifetime average return of 355% vs S&P500's 149% since 2015. Retail Price is $379/yr. Read our TipRanks Review.Current Promotion: Save $180
9.Motley Fool logo
Rule Breakers
6636.2%35.4%0.8%65%344%-81%
Summary: 2 picks/month focusing on disruptive technology and business models; Lifetime average return of 355% vs S&P500's 149% since 2005; Now part of Motley Fool Epic. Read our Motley Fool Epic Review.Current Promotion: Save $200
10.Motley Fool logo
Stock Advisor Canada
7125.2%24.8%0.5%73%216%-93%
Summary: 2 pick/month from the TSX and U.S. markets; Retail Price is CD$199/yr. Read our Motley Fool Canada Stock Advisor Review.MARCH Promotion: Get $100 Coupon
Top Ranking Stock Newsletters based on their 2024, 2023, 2022 stock picks' performance as compared to S&P500. S&P500's return is based on average return of S&P500 from date each stock pick is released. NOTE: To get these results you must buy equal dollar amounts of each pick on the date the stock pick is released. Investor Business Daily Top 50 based on performance of FFTY ETF. Performance as of January 3, 2025.